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A ChatGPT generated image of South by Southwest, showing a large crowd inside an industrial building, with many people wearing VR goggles.

Finding the Creative Synthesis of SXSW, AI and FileMaker

This March I had the opportunity to attend SXSW Interactive, one of the premiere gatherings for creatives, technologists, and business leaders. It’s no surprise that SXSW is known as the conference of creativity. I left the event with new, innovative ideas spinning in my head.

In this post, I share with you my key insights from the conference, along with demonstrating the role that AI can play in our modern workplace, based on my own experience using it to synthesize the conference materials. Furthermore, I also want to leave you with a creative parallel – demonstrating how SXSW and FileMaker have grown up in similar fashions.

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